Fast-Track New Hires into High-Performing Sales Pros
Stop losing time (and sales) while new hires “figure it out.” The New Hire Blueprint equips them to serve, sell, and lead—fast.
More Than Training. This is a Launchpad.
Most onboarding is rushed, recycled, or non-existent. That’s not strategy—that’s a liability.
You don’t have time to cross your fingers and hope new hires figure it out.
You need professionals who connect with purpose from Day One.
A team that elevates your brand with every buyer interaction.
A community built on ownership, excellence, and service.
The IMPACT Series: New Hire Blueprint is a live virtual, 8-week onboarding experience that gives new home sales professionals the confidence, mindset, and foundational skills they need to succeed in today’s market.
This isn’t just product knowledge—it’s about ownership, presence, and performance from day one. Designed to complement your current training, the New Hire Blueprint integrates seamlessly with your internal programs so new hires show up prepared, professional, and fully engaged.
This isn’t just a course. It’s a culture shift.
Ready to raise the bar for your customers and your team?
Why This Program Works
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People-First Sales Training
Creates trust-filled relationships that drive referrals and five-star reviews
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Real-World Skill Building
Equips teams to take initiative, follow through, and lead buyers with confidence.
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Repeatable Sales Systems
Delivers consistent buyer experiences that grow traffic, conversions, and loyalty.
Inside the 8-Week Experience
Participants gain the mindset, habits, and tools to:
Think Like Owners
✔ See how their role drives results from Day One
✔ Build entrepreneurial habits to run their communities like a thriving business
Serve With Heart
✔ Earn trust and create urgency—without pressure
✔ Create buyer experiences that drive satisfaction and strengthen brand reputation
Sell With Strategy
✔ Self-generate traffic with modern prospecting techniques
✔ Lead strategic follow-up while guide each buyer journey with confidence
New Hires Walk Away With
✔ A service-first mindset that sets them apart
✔ A personal brand aligned with your team’s mission
✔ A full library of tools, messaging, and strategy
✔ Weekly coaching and peer support
✔ The confidence to lead both conversations and communities
This isn’t about what they’ll do—it’s about who they’ll become.
Who This Program Is For
New hires in their first 6–12 months looking to gain confidence, structure, and early wins
New home sales professionals who missed out on real onboarding and are ready to fill in the gaps and lead with confidence
Sales leaders onboarding new hires who want a consistent, high-accountability system that actually sticks
Aspiring new home sales pros looking to stand out and get hired by showing up equipped, educated, and ready to serve.
Organizations needing consistent, high-accountability onboarding across locations
“Cassy brings a rare mix of strategic vision and real-world impact. Her presence is powerful, her delivery is unforgettable, and her ability to inspire action across all levels of leadership is unmatched.”
Brooke Jock | VP of Sales & Marketing, Davidson Homes
“Cassy is a force. Her energy is magnetic, her delivery is masterful, and her message sticks. She doesn’t just speak, she transforms the room.”
Chrissy Smith | Sales Leader & Principal Broker, Empire Communities
Meet Your Coach: Cassy Williamson
Cassy Williamson doesn’t just coach leaders—she activates them. With a career that spans industries and impact, Cassy brings a rare blend of emotional intelligence, strategic execution, and contagious energy to every room she steps into.
From performing for military audiences as a national speaker and artist, to leading high-performing sales teams and reshaping customer experience strategies, Cassy has built her career on one core belief: people perform at their highest when they feel seen, equipped, and inspired. Her mission is to help others rise with confidence, purpose, and unapologetic leadership.
Known for her high-energy delivery and grounded, real-world insight, Cassy brings a leadership lens to sales development that resonates across industries. Whether she’s keynoting for executives, coaching first-year reps, or mapping customer experience journeys, she delivers actionable clarity with unmatched heart.
Because for Cassy, it’s not just about building success—it’s about building people who believe in the impact they can make.
The Payoff That Lasts
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Faster Ramp-Up Time
New hires deliver sooner—with confidence and revenue to show for it
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Stronger Retention + Engagement
A motivated sales force with less turnover and more momentum
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Increased Traffic + Conversions
Scalable systems for greater pipeline control and performance
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Entreprenurial Professionals
Sales pros who run their communities like businesses—well beyond onboarding
Aren’t You Tired of This?
➤ Semi-trained agents representing your brand, your homes, and your buyer experience—without the preparation to deliver what today’s buyers expect.
➤ Sales leaders stuck shouldering the onboarding load—or forced to hand it off to someone unqualified, locking in bad habits from day one.
➤ No clear system. Everyone doing their own thing, like a choir singing from different playbooks. Chaotic. Confusing. And impossible to scale.
This isn’t just inefficient. It’s risky.
It’s draining your time, your team’s momentum, and your reputation—one missed opportunity at a time.
So ask yourself:
How much longer can you afford to lead like this?
And what’s it already costing you?
Event Details
Next Start Date: June 30, 2025
Location: 100% Live and Virtual (taught in real time)
Format: 8 weekly sessions · 90 minutes each
Led By: Cassy Williamson, national speaker and performance coach
Transform your new hires into brand-aligned leaders who sell with strategy and serve with heart.
FAQs
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Because without a clear, consistent onboarding system, you're gambling with your brand, your buyer experience, and your team’s performance.
Most sales teams end up with:
Half-trained (or untrained) agents representing your homes, your message, and your reputation
Sales leaders forced to lead onboarding themselves—or delegating it to someone unprepared, often reinforcing bad habits
Teams operating on market noise instead of intentional strategy—like a choir singing from different playbooks: loud, messy, and hard to trust
The IMPACT Series: New Hire Blueprint removes the guesswork. It gives your team a proven structure that builds confidence, consistency, and real results from Day One.
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This program is designed for:
New home sales professionals joining your organization, the industry, or looking to get up to speed before applying!
Organizations looking to onboard team members with consistency, clarity, and confidence
Sales leaders who want their team to master the entrepreneurial mindset necessary to manage evolving communities and business
If you’re new to new home sales—or bringing someone new onto your team—this program will equip them to lead from Day One.
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Cassy Williamson, national speaker, coach, and former Director of Sales & Marketing. With a dynamic background in leadership, communication, and customer experience, Cassy brings the perfect balance of real-world sales know-how and heart-led coaching to every session.
Cassy is known for her energy, relatability, and her ability to turn new hires into confident, service-first professionals who create impact that lasts.
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Pricing varies depending on whether you’re registering as an individual or as part of a team. Group rates, private cohorts, and company partnerships are available.
For pricing and registration, email:
cassy@impacteightyeight.com -
The IMPACT Series is more than product training or a PowerPoint deck. It’s a fully immersive, 8-week coaching experience built around real people, real scenarios, and real service.
We cover:
Customer experience
Confidence in role
Buyer psychology
Prospecting strategies
Follow-up mastery
Personal branding
And so much more
It’s about mindset, skillset, and heartset—all working together.
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Not at all. This program was created for new or transitioning sales professionals who are still building their confidence and foundational knowledge. Whether you’re brand new or simply looking for structure and support, we’ll meet you where you are.
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Expect a high-energy, high-accountability experience.
Each week includes:
A 60-90 min virtual training session
Real-world takeaways to apply immediately
Assignments that promote field learning, peer connection, and self-reflection
Weekly coaching from Cassy and the Impact Eighty-Eight team
You’ll walk away with the confidence, clarity, and tools you need to serve buyers and grow your career from the start.
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No and here’s why. The New Hire Blueprint isn’t meant to replace your sales training. It’s a standalone onboarding experience. While you’re pouring into the how of your company’s specific systems, we’re laying the foundation: mindset, confidence, real-world scenarios, and professional standards with tools and resources to use immediately. This isn’t just sales training. It’s a full onboarding experience that helps your new hire show up more prepared, more engaged, and more aligned with your expectations from day one.
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Great question—and a key differentiator of the New Hire Blueprint. The New Hire Blueprint is built to be market-respectful and builder-protective. We never discuss or compare pricing, incentives, or builder-specific strategy. Instead, the focus is on universal skills, professional habits, and community leadership. Participants gain tactical knowledge they can apply to support your success without stepping into proprietary or sensitive territory.
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We hear this concern often and it’s valid. The New Hire Blueprint isn’t here to tell your team there’s only one “right” way to do things. Instead, it equips new hires with the questions they should be asking and the topics they should be learning to succeed inside your specific system. We teach them how to get clear, not what to copy. They’ll return with a deeper understanding of what to look for—not a manual to replace your playbook.
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We strongly encourage live attendance for maximum benefit, but recordings will be available for a limited time after each session. Homework and accountability tools will keep you on track even if you miss a week.